A “Me” modality

1. Demands freedom of expression.
2. Applauds personal liberty.
3. Believes one man is wiser than a million men.
4. Wants to achieve a better life: “I came, I saw, I conquered.”
5. Is about big dreams.
6. Desires to be Number One.
7. Admires individual confidence and decisive persons.
8. Believes leadership is “Look at me. Admire me. Be like me if you can.”
9. Strengthens society’s sense of identity as it elevates attractive heroes.

Our most recent “Me” began in 1963 and Zenithed in 1983.
The fulcrum – that transition point where we softly slip from one modality into the other – was 2003.