There were two options: work midnights, or be Public Information officer. I had already done midnights a lot in my life, so I said, “I’ll take that second choice.” So one of the jobs of the public Information officer is to handle the Facebook page. I talked to our Chief, Mark Hathaway, and I said, “I wouldn’t read this.”
And he said, “Well, yeah, do what you want. I don’t know anything about it.”
And I said, “Well, neither do I.” And that’s true to this day. I don’t. I really don’t. And that’s not a joke. It’s funny, but it’s not a joke. And so I said, “I’m just going to write some longer posts, use few pictures, and I might get a lot of TLDRs (Too Long, Didn’t Read) and we’ll see what happens.” And it took off. And I was told the whole time that I was doing it wrong. – Lt. Tim Cotton