“A story is a kind of drug… It’s not just a state of high attention, it’s a state of high suggestibility.”

“You are wielding massive power.  You wave your pen like a wand, cast a spell, the spell allows you to enter into other people’s brains.  Change how they think, change how they feel, change how they act.”

– Jonathan Gottschall
to Neil deGrasse Tyson on Startalk