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The Monday Morning Memo

In the 1950s archeologists found a series of 12 small terra cotta figures that dated back to the Tang dynasty in China. They all had similar bodies and poses. Basically a cloaked monk with folded arms. The heads though were all different animal heads. Nobody knew what to make of them until sometime later: the 12 different animals represented the Chinese zodiac.
Here’s a picture.


In 2001 the World Trade buildings were attacked. I remember all the fear that soon followed and how America fell into a state of blind panic. At one point there was a commercial on TV advertising the survival kit “that no one should be without.” Included were individual gas masks for the whole family. Even for the kids. Probably for the dog and cat as well.


In 2004 I started thinking about what future archeologists will uncover and what they will think of our civilization. These figures came out of that idea. They are meant to look old and unearthed, but have a modern spin with the gas masks. It’s also a contradiction between the peaceful monk and the image of war. East and West, Love and Hate, etc…

Erik James 

 
The tallest is 29 inches  

 

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Download the PDF "Dictionary of the Cognoscenti of Wizard Academy"

Random Quote:

“Connection begins when you find something you both agree upon.

Cultivation: to till or refine. Seeds are more likely to grow and produce a harvest when you till the soil to soften and refine it.

Culture refers to patterns of human activity and the symbolic structures that give those activities significance, importance, and meaning.

Cult: any group of people who share a devotion to an idea, activity, or identity.

Cult Brand: any brand that becomes associated with an idea, activity, or identity: Apple, Lululemon, Harley Davidson, Starbucks, Nike, Tesla, and Star Trek are notable examples.

(Cults become dangerous only when the devotion of the group is to an individual, or to the destruction of an enemy.)

Cult: a group of people who are devoted

Culture: the symbolic activities of the devoted group

Cultivation: to plant the seeds of an ideology and the symbolic activities associated with it

Advertising is a form of cultivation.

Brandable chunks are seed-thoughts. And like all seeds, they must be sown in abundance if you hope for an impressive harvest.

A seed-thought germinates – connection occurs – when a person is attracted to what you believe.

Additional advertising deepens and strengthens the initial connection as the roots of the germinated seed reach deeper into the soil of the mind.

If you win the heart, the mind will follow. The mind will happily find logic to justify what the heart has already decided.”

- Roy H. Williams, July 29, 2024

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