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Monday Morning Memo

MaxGinsberg_Beagle

“On the Way,” this 1960 oil painting by Max Ginsburg, is coming up for auction and the opening bid will be just $250.

Even if it goes for the expected price of $500 to $1,000, it’s a great deal. I’m sharing this with you because it doesn’t fit my own collection but I’d like to think that a friend bought it.

It’s only 17 inches by 22 inches, but it’s an excellent early
Max Ginsburg.

Max worked for decades as an illustrator in New York where he designed more than 800 book covers, mostly for romance novels.

His clients included Avon, Penguin Putnam, Harlequin, Bantam, Dell, Crown, Pocket Books, Berkley, Leisure, Dial, Puffin and Warner Publications, as well as New York Magazine, Fortune Magazine, and the New York Times.

He retired from illustration in 2004 to devote himself fully to his paintings.
He painted “On the Way” more than 50 years ago.

Early_GinsburgThis early Max Ginsburg sold for $900 in 2007.
The same painting is currently listed on eBay for $3,750.

I’ll see you next week.

Aroo

Indy

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Random Quote:

“Every e-commerce website is looking for customer engagement. Every blogger is looking for reader engagement. Every podcaster hopes for listener engagement and every Youtuber is trying to achieve viewer engagement. And one of the principal ways they measure engagement is by the amount of time you spend with them.

Orson Welles told us how to do it: Give your audience a hint of a scene. Make them participate by filling in what you leave out. Get them working with you to tell your story. Make them a co-creator. When it becomes a social act of the shopper, reader, listener, or viewer to take what you are giving them – and fill in what you left out – that’s when you have achieved engagement.”

- Roy H. Williams, in the Monday Morning Memo for April 3, 2023

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