Morris-Jenkins is an unusual company in a very delightful way.

When Casey Welch had the brilliant idea, “Let’s build an ice-cream truck and hand out free ice cream all over town every day,” CEO Jonathan Bancroft said, “Great idea!”

And so it came to be.

Does it surprise you that the 600 people who work at the company are virtually impossible to hire away? Everyone wants to hire them, but they don’t want to work for anyone else. America needs more businesses with a heart and soul like that, don’t you think? – Indy Beagle